Today we are happy! Learning languages and translating is a great skill that has been recognized worldwide for 25 years And I think it deserves it, because linking countries, people and cultures makes translating and interpreting an art of expressions, feelings … But the merit is not only the translators’, it is of each person who strives to learn languages and to communicate in different languages, so if you are one of them I encourage you to continue improving your English or French or German or …!
What is localization?
What we mean by ‘localization’ is the adjusting of a product to a particular foreign market. This adjustment is based on language as much as it is on culture, and it usually comes about after a long translation process.
Localization becomes more necessary and complex when it involves the translation into a language whose culture is very different from that of its original language. Therefore, localization requires an intensive study of the target’s culture with the objective of adapting the product to local necessities.
Between 30th of November and 1st of December in the Palacio de Congresos y Exposiciones in Seville, the 4th IMEX-Andalucía conference was held, an international business fair where around 900 companies, the majority of whom are from Andalucía, meet to explore the possibilities of exporting their products or services across international borders.
Here they also get to know how each country works administratively. Indeed, there are representatives here from 54 countries, but remember that you need to make an appointment to meet with them. There are company stalls too and the option to attend some 48 lectures on foreign commerce.
Having your website translated has 2 huge advantages: more people will read your content and it will be better positioned on Google. But these aren’t the only benefits…
I would love to learn another language, but I’m just so lazy! I find night classes boring and when I try and study at home I find a thousand and one excuses to do something else instead…And so, the days pass, and months and years, and I end up having not learnt a single word. Anyway, since I had no idea how to properly learn another language, in the end I found the solution, and it’s super easy, and what’s more it’s the solution to everything: motivation!
Selling products and services online is a great way to reach new customers, and I’m not saying that it’s easy, but you do already know how business works in your country, so you’ve already done the hard part Here are some tips on how to do the same abroad…